Lips & Lashes Brand Identity & Shopify Banner

Industry: Beauty • Cosmetics • E-Commerce • Lash Brand • Lip Gloss Brand

Services Provided: Logo Design • Packaging Design • Web Banner Design • Billboard Design

Platform: Shopify • Adobe Illustrator • Adobe Photoshop

PROJECT OVERVIEW

Lips & Lashes Cosmetics is a beauty brand offering lashes and lip products with a bold, feminine personality. This project included creating a signature logo, a branded Shopify banner, product packaging for lashes and lip gloss, and billboard graphics that helped the brand show up consistently from online storefront to physical advertising.

PROJECT GOALS

• Create a fun, recognizable beauty brand identity
• Build visual consistency across digital and print materials
• Give the Shopify storefront a branded, polished look
• Design packaging that feels feminine and shelf-ready
• Create promotional graphics that grab attention quickly

WHAT WE DESIGNED

• Custom logo design
• Shopify website banner graphics
• Lash packaging design
• Lip gloss packaging design
• Billboard advertisement design

RESULTS

• Established a cohesive visual identity across multiple brand touchpoints
• Gave the brand a brighter, more memorable presentation
• Helped the online storefront feel more customized and on-brand
• Created packaging that supports a more polished customer experience
• Extended the brand beyond e-commerce with bold promotional visibility

TECHNOLOGIES USED

Shopify • Adobe Illustrator • Adobe Photoshop